Founded on Empathy, Fuelled by Impact

At ParkBee, our mission is to give space back to the cities by creating a seamless experience for drivers with an interconnected European parking network. Our philosophy is to build distinctive products and services that enhance existing resources without generating new ones, all nurtured by an enduring empathy for drivers and partners. Joining ParkBee means you'll be part of a team that's driving change and making a difference in the world.

Role Overview

By unlocking private parking locations for public use, we’re reducing congestion and making cities more livable. Our digital-first approach means that our ParkBee app is the gateway for users to seamlessly find and book parking spots across urban centers.

App growth is at the core of our strategy. That’s where you come in! We’re looking for an innovative and independent Freelance App Growth Marketer who can drive user acquisition, optimize visibility in app stores (ASO), manage App Store Ads (ASA), and enhance user engagement to increase retention and activation.

If you’re a data-driven growth marketer with a passion and proven track record for scaling apps, optimizing conversion funnels, and maximizing lifetime value - this is your opportunity to work with a fast-growing scale-up making a real impact in mobility!

What You’ll Be Doing

• Optimize for visibility: Enhance our presence on the App Store and Google Play Store by conducting in-depth keyword research, refining metadata, running A/B tests, and improving creative assets to drive higher rankings and conversion rates.
  
• Boost Engagement and Retention: Implement and refine push notifications, in-app messaging, and engagement strategies (via CleverTap) to keep users active and engaged while developing CRM initiatives to re-engage dormant users.
  
• Turn Data into Strategy: Analyze app performance using tools like AppTweak, CleverTap, and Google Analytics. Translating insights into actionable growth strategies that continuously improve acquisition, retention, and conversion.
  
• Collaboration: Work closely with the growth and product -team as well as UX designers to align app growth efforts with broader business goals.
  

What You Bring

• Proven expertise in app growth (3-5 years) with a strong track record in ASO, ASA, and user engagement strategies — ideally within mobility, travel, or marketplace apps.
  
• Data-driven mindset, using analytics and key performance metrics to refine campaigns, optimize user acquisition, and drive retention.
  
• Hands-on & proactive approach, thriving as an independent freelancer while seamlessly collaborating with internal teams to align on growth objectives.
  
• Creative problem-solving skills, with the ability to test, iterate, and execute quickly in a fast-paced, ever-evolving environment.
  
• Dutch as a Professional Working Language is a big plus!
  
  

What You’ll Receive

We believe experience at ParkBee offers exponential growth and learning by offering an environment with high ownership, accountability and impact at every level.

• A freelance role (16-20 hours per week) with the opportunity to shape and scale app growth in a fast-moving scale-up for initially a 3 month period, where you are expected to be in our dynamic office space
  
• Competitive freelance compensation: €70 per hour
  
• The ability to make a real impact on ParkBee’s expansion and urban mobility solutions
  
• A collaborative team environment with product, marketing, and data -experts
  

Application Process

1. Online screening with Recruiter (30 minutes)
   
2. Face to Face Hiring Manager Interview (1 hour)
   
3. Offer
   

Reserve your spot, drive in later

Sounds good?

We would love to hear from you! We don’t require a long motivation letter; we’d rather have a few pointers, your LinkedIn, and your resume.

💡 Interested? Let’s talk! 🚀

At ParkBee, we are committed to fostering a diverse and inclusive environment where people of all backgrounds are welcomed and valued. We have zero tolerance for discrimination of any kind, including but not limited to the basis of race, colour, religion, culture, nationality, gender, gender identity or expression, pregnancy, sexual orientation, age, disability, or marital status. Our goal is to create a workplace that celebrates the unique experiences and perspectives of every individual.